Digital Marketing Course Certification
17900+ Learners 4.8/5 1345 Ratings
Eduapex™ Ranks #1 for Digital Marketing Courses
The Eduapex™ Digital Marketing Certification allows you to become a Certified Advanced Digital Marketer. Become an Eduapex™ alumni and join a network of 123,000+ accomplished individuals globally.
Programs Key Features
Live Two-Way Classes
50 Hours of Instructor-Led Sessions
Capstone Projects
Job-Ready Portfolio of 4 Capstone Projects
Case Studies
9+ Industry Case Studies
Gold Memebership
Get 1-Year Gold Membership of Eduapex Digital Marketing Academy
Interviews
Mock Interviews and Hackathons
Projects
4+ Assignments and Mini Projects
Placement
Get 3 in 1 placement support with Placement Drives, Premium access to the Job Portal, and Personalized Job Consulting.
Hallmarked Certificate
Earn Certification of Course from Eduapex, Govt of India recognized .
Job Assistance
Get Guaranteed Job Placement Assistance
Next Cohort Starts Every Week
Digital Marketing Career Transition
| 70%
Average Salary Hike
| 30LPA
Highest Salary
| 150 %
Maximum Salary Hike
| 300+
Access the best Jobs in Industry
Digital Marketing Course Curriculam
- Basics of digital marketing
- Understanding the process including visibility, engagement, targeted traffic, retention and conversion
- Digital Media Vs. Traditional Media
- Benefits of Digital marketing
- Latest Digital marketing trends
- Digital media marketing platforms
- Digital Marketing strategy for websites
- Quiz
- Prepare site structure
- What all pages
- Prepare wireframe of pages
- Short Landing Page
- Long Landing Page
- Decide placements of important elements
- Patterns for Engaging Website Visitors
- Pattern #1 – Pop-Ups
- Pattern #2 – Pop Under Call-to-Action
- Pattern #3 – Inside Article CTA Placement of call to actions
- Conversion Oriented Landing Page Design
- Investment in Landing Page
- Quizz
Introduction to SEM – Fundamentals & Case Studies
- Consumer Journey
- What is SEM? Why SEM?
- What is Google Ads?
- Why Google Ads?
- Google Network
- Google Ads Terminologies
- How Does the SEM Auction Work?
- Structure of a Google Ads Account
- Campaign Types – Introduction to Search, Display (Mobile App),
- Creation of Search Network Campaign
- Ad Formats Ad Text Policies
- Ad Text Best Practices DKI
- Ad Extensions Keyword Research
- Tool – Keyword Planner & Estimator Keyword Match types
- Keyword Strategies Landing Page Bidding and Budget
- Optimizing the SN Campaign using the KW Planner, Match types, Ad Text best practices, etc.
- Creation of Google Display Network
- GDN Targeting Options
- Display Ad Formats
- Ad Gallery Tool
- Conversion Tracking
- GDN Campaign Creation – Demo
- Remarketing
- Advanced Display: RLSA, Dynamic Remarketing, YouTube Remarketing
- Advanced Display: Smart Display Campaigns
- Mobile Ad Campaigns
- Universal App Campaigns
- Mobile-Specific Bidding and Targeting Strategies
- Measuring Mobile Ad Performance and Conversions Report Editor
- Optimization Strategies
- Account Audit Demo
- Quizz
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- Introduction to SEO How Search Engines Work
- Indexing & Crawling Basics
- Optimizing Crawl Budget
- Organic Search vs. Paid Search Results
- Anatomy of a Search Result (Search Snippet)
- What is On-page SEO (Content, Architecture, HTML)
- What is Off-page SEO / Link Building (Social, Content-based, PR)
- Keyword Research
- Finding Seed Keywords: Mind Map for Keyword Research
- Using Wikipedia, Forums for Keyword Research
- Keyword Research Process – Identify Seed Keywords, Collect metrics, Map Keywords
- Google Keyword Planner Tool
- On-page SEO
- HTML Basics
- Web Page Basics: What is HTML, JavaScript,CSS
- Basic HTML Tags to create a web page
- HTML Tags for SEO: Title, H1, META Tags, IMG, A
- Title, H1, Meta Description, Keyword Usage
- Crawling: XML, HTML Sitemaps, Robots.txt
- Content Clusters (Creating SEO-based content)
- Negative on-page to avoid
- Technical SEO
- URL Architecture
- Page Speed Analysis (GTMetrix / YSlow / Google Page Speed Insights)
- 301 Redirects
- Mobile SEO
- App Store Optimization
- Mobile Websites: Responsive, Adaptive, Dynamic
- Optimizing for Voice Search Schema Markups
- What is Schema & Why is it relevant to SEO.
- Schema Types – Micro, JSON-LD
- Common JSON Schema Tags – Organization, Website, BlogPosting, LocalBusiness
- How Schema shows up in SERPs
- Off-page SEO
- Link Building
- Link Building Tactics
- Manual Link Building Process
- Link Building Metrics
- Social SEO
- Quora
- YouTube Video SEO
- Slideshare, Scribd, and other social channels for SEO
- Local SEO, Pigeon Update
- Google My Business, Bing Places
- Local Pages on your website
- Local listings/citations SEMrush.com Backlink
- Backlink audit of one website
- How to audit backlinks of competitors and gain
- SEO Audit, Tools, Measurement
- What are SEO Audits?
- Different Types of SEO Audits.
- Complete SEO Audit with Checklist – Screaming Frog SEO Spider, SEMRush Backlink Audit, Page Speed Audit with GTMetrix / Google Pagespeed Insights,
- Mobile Site Audit
- Free Learning Resources-Moz, Google Analytics
- A career in SEO
- Quiz
- Introduction to social media marketing
- How to use Facebook for lead generation?
- Ways to use Facebook for branding?
- How to target the right audience?
- How to increase the likes of the Facebook business pages?
- How to create Facebook Ads?
- Facebook Ads Automation
- How to generate leads through Facebook Marketing?
- How to add conversion tracking pixel code?
- Make regular reports keeping a check on the insights
- QuizÂ
- Video Lessons For LinkedIn Marketing
- LinkedIn as a Marketing Platform
- LinkedIn for Personal Branding
- Brand Marketing on LinkedIn
- LinkedIn Company Pages
- LinkedIn Advanced Search
- LinkedIn Premium
- LinkedIn Ads
- Types of Campaign
- Drive Traffic to Your Website
- Audience Selection
- Ad Creation and Optimization of LinkedIn Usage
- Tips to Optimize the Campaign
- Trick to Get Qualified Lead Below Rs.100
- QuizÂ
- YouTube Marketing – Introduction & Ad Formats
- Creating Youtube Channel
- YouTube Ad Formats and SEO
- YouTube Campaign Creation
- YouTube Analytics
- Video Campaign Optimization Tips
- Top Keywords to rank your video
- Attracting Subscribers
- QuizÂ
- Business Communication
- Preparation for the Interview
- Presentation Skills
- Write a Perfect Resume
- Individuals seeking remote employment opportunities with leading organizations worldwide.
- Owners of websites hoping to increase revenue, conversions, traffic, and business
- Anyone with expertise in digital marketing who wishes to make money (or more money) without looking for a full-time job
- Business owners, entrepreneurs, bloggers, YouTubers, social media enthusiasts
- Business analysts or professionals who want to learn social media marketing techniques to grow business they are into
- No prior marketing knowledge is required for these Digital Marketing Classes
- You ought to be open to learning, acting, and analyzing actual
- Learning and earning theory is very effective outcomes
- Â
- The Digital Marketing Classes by Eduapex Digital Marketing Academy is a well-structured Digital Marketing Course to help aspirants reach their career goals in the technology-driven digital world and earn a handsome package thereby elevating a good career growth
- You can grow your own company, pursue a job in the popular marketing sector, or help clients grow their businesses with the help of digital marketing classes
- With Eduapex Digital Marketing Classes, you may learn digital marketing strategies and gain the necessary knowledge and in-demand skills to move up the corporate ladder and differentiate yourself from the competition
- Upskill your eligibility for digital marketing jobs at a higher package with our Digital Marketing Classes
- Improve your brand identity and visibility
- Learn to save cost on marketing expenses by going digital
- Learn social media marketing tips for all big social media platforms to build or expand your business
- Earn the global audience for your business
- Boost your businesses by increasing sales using Digital Marketing strategies
- Learn to earn being at home with Digital Marketing Classes
- Create marketing strategies to achieve company objectives.
It is a versatile 9-in-1 program that includes various aspects of competency development and career development.
- Training: 100Â Hours of Two-way Live Online Interactive Classroom Session
- Projects: Facility to undergo projects in related fields of Digital Marketing, Web Analytics, etc.
- Masterclass: Access to 52+ Masterclass Sessions for essential soft skill development
- E-Learning Free access to E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.
- Student Engagement & Events: Free Access to #AskEduapex Hackathons and Competitions & many other facilities from Eduapex
- Membership: Get 1-Year Gold Membership of Eduapex Digital Marketing Academy for the Digital Marketing Course
- Certification: Get course completion Certification of Digital Marketing from award-winning Institute Eduapex recognized by Govt. of IndiaÂ
- Placement Support: Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting
- Internship Support: Get a guaranteed Internship with Eduapex and in top MNC’s like J.P. Morgan, Accenture & many more via Forage.
- Earn the Prestigious Eduapex Alumni status and become one of the reputed 123000+Alumni across the globe
- 100% Guaranteed Internship with Eduapex or partner firms
- Weekly job opportunities offered
- Experience Industry Projects during the training
Become a part of the Elite Digital Marketing Academy of Eduapex and join the 123000+ large Alumni Network Worldwide.
Digital Marketing Certification
What you'll Learn in this Course
Website Designing
Digital Marketing Channels
Social Media Campaigns
Email Marketing
Lead Generation Campaign
Conversion Tracking Techniques
Strategies for Landing Page Optimization
Career Services
Placement Drives
We are committed to assisting our students throughout their careers; join us and we will embark on a journey to a successful and satisfying career together...
Personalized Job Consulting
Share the type of job you're looking for, and we'll send you verified job postings that match your qualifications...
Premium access to Eduapex™ Job portal
Get exclusive access to our exclusive employment platform and apply for jobs. More than 940 hiring partners, including prominent start-ups and product firms, are hiring our students. Mentored assistance with job searches and relevant positions for your career.
Grab Your Dream Job Like Our Alumni
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Our Placed Learners
Online Digital Marketing Course Reviews
Frequently Asked Questions
What is a Digital Marketing Course? What skills will I learn from the course?
A Digital Marketing Course is intended to effectively prepare a candidate for the major facets of the modern digital marketing environment. As a result, this course covers a wide range of topics, including web analytics, web page design, search engine optimization, social media marketing, YouTube marketing, 3D printing, KPI generation and measurement, and many more. A digital marketing course will teach you how to properly research and manage digital marketing campaigns.
What is the duration of the Digital Marketing Course?
The online and classroom courses follow the same framework and guidance, and they will be completed after 50 hours of active training in various facets of digital marketing. Classes for the Digital Marketing Course will be spread out over a one-month period.
Is digital marketing course a good career path? Do digital marketers have a bright future?
Digital Marketing is a new form of advertising and marketing that is being adopted by practically every company and brand since it allows them to interact with more people and generate more sales. With the rapid digitalization of firms, demand for digital marketers has skyrocketed, making it one of the most sought-after positions today. With a thorough understanding of numerous digital/online marketing talents, you can easily earn a six-figure compensation.
Does this digital marketing course cover all relevant aspects of online marketing?
The Eduapex Digital Marketing Course covers all aspects of digital marketing and is separated into 8 modules:
Module 1: Getting Started with Digital Marketing
Module 2: Effective Web Page Design.
Module 3: Facebook Marketing
Module 4 Instagram Marketing.
Module 5: YouTube Marketing
Module 6 -LinkedIn Marketing
Module 7: SEO (Off Page, On Page, Local, & Mobile)
Module 8: Search Engine Marketing (Google Ads)
What job opportunities are available after completing digital marketing course from Eduapex?
After successfully completing Eduapex’s Digital Marketing Classes, you can apply for any of the following digital marketing positions: Digital Marketing Executive, SEO Specialist, PPC Executive, Marketing Influencer, or Social Media Executive. Looking for a Digital Marketing course? We offer one from the convenience of your own home.
Why choose Eduapex?
Eduapex ranks amongst the Top Edtech Companies with 1,23,000+ Alumni, 370+ B2B Clients, 170 + Award Winning Trainers, and 200+ Courses.
EduApex is a global leader in education, offering a diverse range of transformative programs that empower individuals to succeed in an increasingly complex and interconnected world. Our comprehensive portfolio includes certification programs, postgraduate, degree, and doctorate programs that cater to the evolving needs of industries and professionals worldwide.
With a strong commitment to innovation, excellence, and academic rigor, EduApex has established itself as a trusted brand in global education. Our faculty comprises renowned experts and industry thought leaders who deliver high-quality education that is both relevant and practical.
At EduApex, we are dedicated to:
– Fostering a global community of scholars and professionals
– Driving innovation and entrepreneurship
– Providing education that is accessible, inclusive, and impactful
Our programs are designed to equip learners with the knowledge, skills, and competencies required to thrive in a rapidly changing global landscape. Whether you are a professional seeking to upskill, a student looking to pursue higher education, or an organization aiming to develop your workforce, EduApex offers a range of solutions that can help you achieve your goals.
123,000+
Students Trained
470+
Live Batches Every Month
940+
Hiring Partners
89%
Reported Career Benefits
What makes Us Unique
All-In-One Program
Tailored Training
Certified & Experianced Instructors
Live Interactive Classes
Access To Recorded HD Videos
Gold Membership
Flexible Schedule
MasterClasses
Doubt Clearing Sessions
Our Accrediations & Affiliations
